Friday 28 December 2007

£84m online spree

THE TELEGRAPH: UK consumers spent an estimated £84m online on Christmas Day, heralding a new trend that will pile further pressure on traditional high-street retailers.

About 4.4m Britons - equivalent to one in 13 of the population - bought goods over the internet on December 25, a 269pc increase on the previous year, according to IMRG, the e-commerce industry body.

Dixons.co.uk, the electricals website, reported a doubling of visitors to its website on Christmas Day compared with last year.

The trend for online shopping on Christmas Day will have diverted yet more money away from traditional bricks and mortar retailers, most of whom are hoping for a post-Christmas surge after a sluggish start to the festive season.

Retail Decisions, the online security company, estimates £440m was spent over the internet between Christmas Eve and Boxing Day, up 41pc on last year. Christmas Day sees £84m online spree >>> By James Hall

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